How do you define a new custom object in SFCC?

Defining a new custom object in Salesforce Commerce Cloud (SFCC) typically involves using the Business Manager to create a new object type tailored to specific requirements. This process allows for the configuration of various attributes and settings related to the custom object, ensuring that it aligns with business needs and can be managed easily within the SFCC ecosystem. The Business Manager provides a user-friendly interface for customization without requiring deep programming knowledge, making it accessible to users who may not be familiar with coding.

Using the Business Manager is the standard approach as it ensures that the new custom object is integrated properly with other system components and adheres to best practices for data management and application performance. This approach also allows for easier updates and maintenance over time, as users can revisit the configuration through the Business Manager.

Other methods mentioned, such as writing a script or directly modifying the database, would not provide the same level of integration and could lead to inconsistencies or errors in the system. Using an external framework doesn't align with the built-in capabilities of SFCC and could complicate deployment and maintenance. Thus, utilizing the Business Manager is the recommended practice for defining new custom objects in SFCC.